January 15, Facebook announced a new experience that it’s calling Facebook Graph Search, giving you the power to map out their relationships with the people and things they care about. from a whopping more than a billion people, more than 240 billion photos and more than a trillion connections. Graph Search allows people to use [...]
The book remains the anti-social! Amazed? Is that because most people still see reading as a fundamentally solitary activity? Author and tech blogger Clive Thompson says he sees a future in which books become just as social as other forms of writing, with comments and conversations integrated into them or revolving around them — but is [...]
Interesting Insight! Since Hadoop’s adoption continues to accelerate, CRM and Social CRM will benefit more than any other area of an enterprise. Have a look at the following chart: One of Hadoop’s greatest potential contributions is the analysis, categorization and use of unstructured content. Marketing and sales won’t have to run three or four systems [...]
Gamification! A buzzword among Brand Strategists,Product Strategists, Product Managers, and Interactive Marketers,among others. Gartner predicts,” By 2015, more than 50 percent of organizations that manage innovation processes will gamify those processes. By 2014, a gamified service for consumer goods marketing and customer retention will become as important as Facebook, eBay or Amazon, and more than [...]
Insights from the use and adoption of social technologies like Facebook and Twitter, combined with increased knowledge about brains and networks, show that our understanding of Maslow’s model misses the mark in a very fundamental way. It doesn’t give enough credit to the role of social connection. Maslow’s Model Rewired for Social Media [...]
40 million Indians are using online reviews to inform purchase decisions, according to Nielsen study. 30 million Indians who are online being members of social networking sites and about two-thirds of them spend time on these social networking sites daily. The research indicates that increasingly, Indians also want brands to communicate with them using social [...]
Some of the stuff that might be lying around your house that are just profits waiting to happen. This infographic was made by the venture fund Collaborative—which invests in collaborative consumption businesses—and the Startup America Partnership in order to help illustrate the economic benefits of this idea. Check out the infographic.
Social media is all about Relationship, and Technologies come last. However, social media changes from month to month. Trends come and go very frequently.Having said that there are some trends that will continue in 2011. Social Media Experts and thought leaders have identified and predicted certain social media trends in 2011. WITS ZEN has curated [...]
Finding Social Media ROI is like the “Big O” (read, Orgasm), everybody wants to reach it. Some say “Got It”, but it remains an enigma to them, which will always be Elusive for everyone. Elusive ….Why? In this context, we can recall what Avinash Kaushik, Analytics Evangelist, Google, said about Social Media: “Social media [...]
Stimulating Slide Decks Developing A Social Strategy Webinar Social Strategy: Getting Your Company Ready SOCIAL MEDIA STRATEGY | Steve Latham Developing a Social Media Strategy Vitalizing Video Snippets Insightful Infographics via- holykaw.alltop via- penn-olso via-entrepreneurbusinessforum via- pamorama
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