How To Connect With The Most Influential People On LinkedIn

Do you know:

  • There are 16 million influencers present on the popular B2B social networking platform, LinkdIn
  • 42% of LinkedIn influencers make over $100,000 and at least 22% hold a title of Director

Influencers are significantly more connected and engaged on LinkedIn. They are:

  • 9 times more likely to create content within a LinkedIn Group
  • 6 times more likely to follow companies
  • 6 times more likely8 to share updates
  • 5 times more connected
  • 3 times more likely to be engaged with “LinkedIn Today”

According to LinkedIn, the influencers are trusted decisions makers who come to LinkedIn for necessary information. Influencers are significantly more connected and engaged on LinkedIn. They are:

  • 9 times more likely to create content within a LinkedIn Group
  • 6 times more likely to follow companies
  • 6 times more likely8 to share updates
  • 5 times more connected
  • 3 times more likely to be engaged with “LinkedIn Today”

And if you know what they are looking for, “you can customize your content to provide as much value as possible to your group of influencers.

You can have as many as 50 groups on LinkedIn. Louis Foong, the founder and CEO of The ALEA Group Inc, suggests wannabe influencers to invest time to search for relevant groups. One needs to join in, start some discussions and evaluate whether one should stay, advises he.

Either you can focus on active groups or you can use tools such as Hootsuite, Sendible or Oktopost.

Have a look at the infographic published by the LinkedIn:

LinkdIn

Click on the image to get the full view of the infographic

Adapted From: Connect with the Most Influential People on LinkedIn [Infographic]

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