Blogging produces massive benefits even if nobody is there to read what you write.
Below are just seven of the reasons I would blog even if I had no following:
1. Blogging makes me think more.
2. Blogging makes me listen differently.
3. Blogging forces me to practice writing.
4. Blogging allows me sell with clarity.
5. Blogging creates my presentations.
6. Blogging keeps me learning.
7. Blogging gives me a test bed for ideas.