It’s every website owner’s dream to be on the first page of Google. But how do you get there with today’s competitive marketing?
Simply put, Google ranking is boosted by making your site more relevant and authoritative for a specific keyword or phrase.
This blog post will cover 5 quick ways that will help you boost your Google keyword ranking.
1. Write For The User
Google ranks sites based on how useful and relevant they are to a searcher. In other words, Google rewards good content with higher rankings. Focus on what your customers want by creating informative blog posts that provide real value—not just ads or filler content.
Create content that is relevant to your target audience. This might involve researching to make sure you are targeting the right keywords for your niche.
And by all means, write about what interests you. People do not like reading boring posts simply filled with keyword phrases to rank higher on Google searches. If they read something they find interesting, Google will sense this and rank your site higher.
2. Earn Links
One of Google’s primary metrics for SEO ranking is domain authority, which increases with the number of high-quality external links back to your site. Getting other websites to link to yours helps build trust and authority—two things Google looks for when determining rankings.
Google looks at how many links point back from another website before deciding if it should rank higher than that one in search results pages. In other words, as long as you have more authoritative sites linking back to you than any competing site does, then Google will reward your site by boosting your keyword ranking.
3. Optimize For Local
If Google detects that your site is relevant to a specific geographic area, it will rank you higher in searches from that region. To achieve this effect, make sure your website includes geo-targeting tags and specify the country/region where you’re located on Google Maps.
If necessary, you can also include city or zip code targeting so that Google knows exactly what location they should associate with your content when someone clicks through.
Whether you are blogging about events in France or want people near Miami to find out about an upcoming show, adding local information helps Google determine which listings are most relevant for users.
Learn more about targeted SEO here.
4. Get Social
Social media is a great platform to promote your content and gain exposure. It also helps Google determine which sites are most relevant for searchers. And that’s because it can see when people share links on social media platforms like Facebook, Twitter, or LinkedIn.
On Google’s end of things, this means that the more shares you have, the higher Google will rank your page in search results pages. So make sure you take some time every day to reach out via social channels with engaging posts—it’ll be worth it.
5. Hire SEO Experts To Help With Keyword Research
One of the most effective ways to boost dropped Google ranking is by hiring an SEO expert who can help you develop keyword phrases that are specific and relevant to your industry.
Once you have that list, an SEO expert can use Google’s search volume data to help estimate the possible number of keywords and how competitive they are. Armed with this knowledge, a business owner will know what types of phrases might be worth targeting.
Go Higher on Your Google Keyword Ranking
Google’s search engine algorithm is complex and takes into account many different factors when determining rankings. But these five quick Google keyword ranking tips will help you get a good head start for ranking higher in no time.
We hope you find this useful and informative. Keep reading our posts for more relevant content.