Brands

The Funding is Expected To Value Dream11 At $450 Mn Mumbai-based fantasy gaming startup Dream11 is looking to raise $100...

Once you establish a company, branding is one of the most important things you can do. "Making a name for...

You started out with a brilliant idea. You thought you had it all planned out. But it didn’t work. Your...

A good product strategy will help you organize your product planning and research, capture your customer’s views and expectations and...

It is important for every founding team to be thinking about how to market in efficient, low-cost ways, as it...

As Of Now Majority Online Lending Platforms Use Cibil Score To Assess Credit Capacity Of An Individual In line with...

"The secret behind creating real products is to transform ideas that solve actual pain points or helps even a bit....

"I want to build a product made in India consumed in the developed world - Vijay Shekhar Sharma" Paytm, India’s...

Windows Phone is officially dead. The company's Vice President Joe Belfiore took to Twitter to confirm the news. He said...

With 400 million Tweets a day and 200 million active users, brands turn to Twitter to tell engaging stories, participate...

People are moved by emotion..... we are beasts of emotion more than logic. We are creatures of story, and the...

Branding and social media! Social media can serve as a gigantic megaphone for your brand, social media tools such as...

Facebook's changes, announced at its F8 Developers Conference ,  appear to have boosted brands' visibility among more of their fans...

There is a glut in the world of communications, a chaotic and cluttered situation in mass media, and digital and...