UK Based Digital Identity Startup Yoti To Set Up Operations In India

As Part Of Its India Entry, The Company Will Partner With UIDAI, Passport Dept. And A Few Banks

UK-headquartered digital identity startup Yoti has announced plans to set up operations in India. As part of the move, it will reportedly partner with the Unique Identity Authority of India (UIDAI), the External Affairs ministry’s passport department and a few banks, in order to help with the identity verification of applicants.

Commenting on the development, Robin Tombs, founder and CEO of Yoti said, “After three years of hard work by the team and a successful UK launch, we’re really excited to now be bringing Yoti to India, where nearly 300 million adults have smartphones. Indians, many of them millennials, are well educated and open to adopting new technologies.”

Madhu Nori, International Commercial Director of Yoti explained, “India is a key market for us in addition to the UK and the US. Consumers are increasingly aware of the relevance and impact of linking identity to access services and keen to protect misuse of their private information.

We are making significant technology investments and have designed our product to work with multiple verification sources including Aadhaar, PAN and driving licence databases.”

“We look forward to working closely with our business partners and the regulators to make digital interactions safer, simpler, more secure and in full control of our consumers,” he added.